Responsive Website vs Mobile APP

Are you think why Google take this step?

What are you think before mobile purchase? Its Android or window or IOS based, In this operating system huge Mobile APP available...etc.

What is the meaning of "Responsive Website"?

Responsive website is automatic adjustable according to devices like smart phone, desktop, Ipad, iPhone & other different shape and style type mobile devices.

Viewers can easily view and surfing the data of website.

According to google "They make it easier for users which have a mobile devices and easily to carry everywhere". Also, Owners have no required other mobile site html code after responsive single code running on the internet server.

Mobile APP is necessary?

Presently, Every social site, travel etc are using Mobile APP. But its designing for special some proper & famous operating system like windows, Android, Mac, etc. Generally, Its easy to run & work on devices but its also take a memory space.

In this time, You find many Mobile APP on the internet but its true every one you not install in your device.

Why you are go with Responsive website?

Responsive website: 

• Automatic adjustable with device.
• Your maintenance cost automatically reduces because you have need to maintain only one link.
• Its true, the mobile browser is a good source of new traffic. 80% of peoples are using mobile browser.

Mobile APP: 

• Not install in every device.
• Your cost will always increase because you don't know in future what type of device famous and you have need to create Mobile APP each operating system which is very costly.
• Percentage of mobile users are increasing but Mobile APP is working according to operating system in which for create.

Marketing:

Its a great part of every business where they get revenue of own work.

If you make Responsive Website, then you will target & consider only one link. After this affect  your marketing is easy compare to Mobile APP's company.

I think, Google take this step of some reason...

• Google want only one link. website's owners make two links 1st for desktop & 2nd for mobile version. Only one page crawl by Googlebot from internet server. No need to redirect your home page in mobile version site.

• User's tilt: Maximum user go with the Mobile APP, And i know google have already Google Play & iphone store. But his mobile Nexus not run in market. Google takes a huge part in digital marketing but its only a mediator between "Product & Users". Think If users download Mobile APP which are necessary for him, What will happen.....

No one surfing through browser.

• Users collect all information through Mobile APP. Percentage of peoples will decreases from Google or other search engine.

But after the responsive website, means mobile friendly websites helpful for everyone. Users easily found result through any mobile(in which have Internet supporting) device. Its reduce the money and time. And users also avoid the Mobile APP which take memory place. In this space you save other media file.. :-) :-)

What you think?