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Friday 27 March 2015

Google : Changing Algorithm According Human's Activity

Google
Google may be changing algorithm according human's activity. Google is helping users to find mobile friendly websites. Google announces "Mobilegeddon" is coming on 21st April. Rank will drop which website is not mobile friendly. In this time, i saw some movements & changes in Google. I think, Google will keep/joint all algorithms in one place. It will not divide algorithm for mobile & Desktop/Laptop/PC for crawling WebPages.

All owner, changing website into mobile-friendly. Its good because if it affect the ranking then big issue for his/her business revenue. Although, its not tough to converting into mobile friendly. Google always inform through own forum what are they changing. For example: Some day ago, they change in "Transfer, move,or migrate your site". It is about "supports sub-domains".


the latest update

From this update, really some big issue in redirection of domain will solve out.

Presently, Google take approx 90% part of online business  in any form. So, I think its make trust between owners, subscribers like a Parent which involve between brother sister's quarrel and solve(panda, penguin, pigeon, mobile friendly) his/her problem.

Thursday 19 March 2015

Google Analytics - Audience - Cohort Analysish


Google always upgrade with new feature. I opened my Google Analytics few weeks ago and found a new feature "Cohort Analysis". 
google analytics


Meaning Of Cohort?

We can say after searching about Cohort: It is a gathering of people who share ideas, characteristics under a certain time period.

Cohort Analysis : Cohort Analysis is a study that spotlights on the exercises of a specific cohort.
cohort analysis


I don't think about you, yet this isn't generally quickly clear to me, so given me a chance to walk you through how to take a gander at it. The diagram at the top is a visualization of the normal client rentention (rate of returning guests) for the date range, which is 7 days of course.

google analytics


The most fascinating, in any case, is the table beneath the outline. This really issues us understanding in what rate of individuals came back to your site inside 7 days of going to it surprisingly. Day 0 relates with the date in the first segment. Day 1 is the first day after somebody went to your site surprisingly. So the 8.33% at Day 1 in the March 13th line implies that 8.33% of the individuals who went by karvysolutions.com surprisingly on March 13th, went to karvysolutions.com again on the following day (March 13). Day 2 is the second day (March 14) etc.

Note: this is a breakdown of New Users, so despite the fact that it says "All Sessions", this just incorporates individuals having gone to your site shockingly.

What would I be able to do with this?

google analytics

This is a question that I promptly asked myself. It wasn't totally clean to me up, so I may be somewhat moderate, or its simply not that self-evident. I'll give you a chance to be the judge of that ;)

Give me a chance to issue you a sample (not karvysolutions.com, incidentally):

cohort analysis

So what happened on March 16th or 17th that made individuals who went by this site shockingly on March 16th visit again the following day? The maintenance rate is around same there, and even on day 1 the maintenance rate is higher. Possibly they composed a pleasant post? This can be an awesome method for making sense of whether what you're attempting (new substance, new battles, and so on.) is really meeting expectations.

Separating the companion

cohort analysis
You can view more reports about your Audience

On the off chance that you require a more particular look on what's going on, either in light of the fact that you don't know why the maintenance rate was lower/higher, or in light of the fact that you're only an information nerd, you're in good fortune. You can really 'separate' your partner examination by utilizing portions. For example, if I somehow managed to utilize the Mobile and Tablet Traffic fragment on the information above:

Google Analytics will issue me this accomplice report about "Search Traffic":

cohort analysis


This demonstrates the information for individuals who not just went by your site without precedent for the set time allotment, but on the other hand were on a cell phone or tablet when seeing the site. You can have up to 4 of such fragments dynamic in the meantime. Along  these  lines you can see whether the (normal) impact happened for a wide range of individuals, for example, individuals on cellular telephones, individuals from web indexes or direct guests, and so forth.
But here all are 0 ;)

Different measurements

You can really select very much a couple of measurements that will make the associate investigation helpful for a ton more than returning users:

cohort analysis
Here given many option to choose separate & get a truly data.


Conclusion

The associate examination can certainly issue you a few experiences that weren't promptly accessible in the recent past. Nonetheless, it does still require more than simply essential information of Google Analytics and may be a touch of befuddling at the outset. So I'm not totally sold on this gimmick yet, yet to be reasonable; it is still in beta, so who knows how vastly improved it will get right?


Did you think about some other cool methods for utilizing the new partner investigation characteristic? Alternately do you think I said something absolutely moronic in this post? Tell me!

Tuesday 17 March 2015

Responsive Website vs Mobile APP

Are you think why Google take this step?

What are you think before mobile purchase? Its Android or window or IOS based, In this operating system huge Mobile APP available...etc.


Karvysolutions

What is the meaning of "Responsive Website"?


Responsive website is automatic adjustable according to devices like smart phone, desktop, IpadiPhone & other different shape and style type mobile devices.
Viewers can easily view and surfing the data of website.

According to google "They make it easier for users which have a mobile devices and easily to carry everywhere". Also, Owners have no required other mobile site html code after responsive single code running on the internet server.

Mobile APP is necessary?


Presently, Every social site, travel etc are using Mobile APP. But its designing for special some proper & famous operating system like windows, Android, Mac, etc. Generally, Its easy to run & work on devices but its also take a memory space.

In this time, You find many Mobile APP on the internet but its true every one you not install in your device.

Why you are go with Responsive website?


Responsive website: 

  • Automatic adjustable with device.
  • Your maintenance cost automatically reduces because you have need to maintain only one link.
  • Its true, the mobile browser is a good source of new traffic. 80% of peoples are using mobile browser.


Mobile APP: 

  • Not install in every device.
  • Your cost will always increase because you don't know in future what type of device famous and you have need to create Mobile APP each operating system which is very costly.
  • Percentage of mobile users are increasing but Mobile APP is working according to operating system in which for create.


Marketing:

Its a great part of every business where they get revenue of own work.

If you make Responsive Website, then you will target & consider only one link. After this affect  your marketing is easy compare to Mobile APP's company.


I think, Google take this step of some reason...

  • Google want only one link. website's owners make two links 1st for desktop & 2nd for mobile version. Only one page crawl by Googlebot from internet server. No need to redirect your home page in mobile version site.


    Mobile APP
  • User's tilt: Maximum user go with the Mobile APP, And i know google have already Google Play & iphone store. But his mobile Nexus not run in market. Google takes a huge part in digital marketing but its only a mediator between "Product & Users". Think If users download Mobile APP which are necessary for him, What will happen.....
No one surfing through browser.

Karvysolutions
  • Users collect all information through Mobile APP. Percentage of peoples will decreases from Google or other search engine.


But after the responsive website, means mobile friendly websites helpful for everyone. Users easily found result through any mobile(in which have Internet supporting) device. Its reduce the money and time. And users also avoid the Mobile APP which take memory place. In this space you save other media file.. :-) :-)

What you think?